MJBizCon is widely acknowledged as the premier global business conference for the legal cannabis industry, held annually in Las Vegas. Since its inception in 2012, it has evolved from a modest gathering in Denver into the largest professional trade show in the world for cannabis markets and ancillary services.
In recent years, MJBizCon has consistently drawn more than 30,000 attendees and over 1,400 exhibitors to the Las Vegas Convention Center, forming a vibrant nexus where industry leaders converge. The 2024 iteration notably doubled its number of partnerships—from 70 up to 200—underscoring the event’s growing collaborative and strategic reach.
The trade show serves as a barometer for the cannabis industry’s health and trajectory. Its programming spans Pre-Show Forums—on topics like finance, marketing, science, psychedelics, and women’s leadership—to a sprawling expo floor organized into thematic neighborhoods including Cultivation, Processing, Retail, Business Services, Culture+, and more. Special activations such as The Vault, featuring elite geneticists selling seeds on-site for the first time, and Equity Row, spotlighting justice-impacted brands, emphasize the conference’s commitment to innovation and inclusivity.
The economic influence extends far beyond cannabis boardrooms. The event directly fuels billions of dollars in deals, accelerates product launches, nurtures investment, and supports global market exploration. According to the 2024 MJBiz Factbook, the U.S. cannabis industry is projected to exceed $112.4 billion in sales in 2024—an increase of 12% over the prior year—and is expected to top $200 billion by 2030.
For Las Vegas, MJBizCon is an economic boon and a high-caliber convention that complements the city’s reputation as “the trade-show capital of the world.” Each year, the influx of tens of thousands of industry professionals generates substantial revenue across hospitality, transportation, retail, and entertainment sectors. The city’s infrastructure, with its vast convention space and event-hosting expertise, is a foundational asset that supports such mega-events.
Attendees frequently describe it as the “Super Bowl of cannabis business events,” a must-attend summit for deal-making, networking, and staying ahead of regulatory, technological, and market trends. Indeed, many measure their fiscal year from one MJBizCon to the next. The event fosters a sense of industry community, bringing together entrepreneurs, investors, policymakers, and service providers to collaborate and innovate.
In summary, MJBizCon is more than just an expo—it is a cornerstone of cannabis industry evolution and a vital economic catalyst for Las Vegas. It drives transformative business outcomes, nurtures future trends, and reinforces Las Vegas’ role as a premier destination for global conventions.